I was then able to start arranging interviews with participants from Element. Building on the narrative I had developed with the team at Element, I encouraged the participants to take the lead in these conversations, with a few prompts to make sure that the conversations weren’t straying too far from the intended narrative. Because I’d also taken the time to build trust with the participants, I was able to have an open and meaningful conversation with the participants – touching on their background, the points that had led them to work with Element, and the change that they had seen in themselves.
The result was a series of written case studies. These brought together a variety of endearing anecdotes and prose that the team at Element were delighted with. This work has already helped them overcome the challenges they face when trying to articulate the change and skills that participants develop through their projects – and is now a central part of their fundraising efforts.
To find out more about Element, click here.